It’s official: fashion has caught the gaming bug. And while it may not have been the most obvious pairing, it is becoming increasingly clear that gamers and esports fans are also avid fashion and beauty consumers who are just as eager to spend on luxury brands just as they do on games.
With the gaming industry reaching $178 billion in market value in 2021, it’s about time the fashion industry jumps on the bandwagon. This year, we are seeing more and more explosive and unique collaborations where fashion meets gaming in epic ways.
From luxury brands like Balenciaga launching its fall 2021 collection in the form of an immersive video game to Adidas collaborating with gamers to create new shoe lines, it’s clear that gaming is fashion’s newest and biggest playground.
So it’s only natural that gamers and esports athletes are now becoming up-and-coming fashion ambassadors. In this article, we’ve ranked the most popular gamers based on their fashion styles. Read ahead to find out the 10 most fashionable esports players out there.
-
G2 Rekkless
View this post on Instagram
Let’s admit it. We have a stereotype of how gamers look like, and Martin “Rekkles” Larsson definitely does not look the part. This Swedish native is considered one of the best League of Legends players for G2 Esports. But that’s not the only reason why he stands out, and why he’s number 1 in our top 10 most fashionable esports players list.
With his tattooed arms, blond hair, and distinct fashion style, this Esports player can rock out more than just his team jersey. He even modeled for Gucci’s FNATIC X GUCCI exclusive watch collaboration. Now that’s the height of fashion in our books.
-
Ninja
View this post on Instagram
Tyler “Ninja” Blevins is arguably the most famous social media star among our generation’s roster of top 10 professional esports players. This Twitch streamer and Youtuber has amassed 13.5 million Instagram followers and has even scored himself his first exclusive collaboration with sportswear giant Adidas back in 2019. This partnership is still going strong, with another collection, “Chase the Spark” that launched just this fall.
-
Alphari
View this post on Instagram
Barney “Alphari” Morris may not be considered the most reliable gamer in Esports, owing to his disappointing performance at last year’s world’s. But when it comes to style, the British top laner definitely shows a reliable proclivity for elevated casual – and a preference for checkered patterns.
-
Imane “Pokimane” Anys
View this post on Instagram
We love the fact that female professional gamers are becoming more and more prominent in the esports spotlight. And while we haven’t yet seen more competitive female athletes similar to the likes of Sasha “Scarlett” Hostyn, seeing more women means seeing more fashion, too and Pokimane certainly brings that to the table.
Pokimane loves to show her creativity and fashion sense through a mix of cosplay styles and high street trends, as shown on her social media pages.
-
Esse “JerAx” Vainikka
View this post on Instagram
It may not be obvious. But this unassuming Finnish professional gamer displays a very entrepreneurial sense when it comes to fashion. As far as we know, he was one of the first professional Dota players who started selling their own merchandise. His shop jerax.gg, sells an exclusive collection which includes a t-shirt and a hoodie he designed himself. And we’re bound to see more coming from this popular esports athlete!
-
Audric “g2jacks” Jug
View this post on Instagram
Representing his G2 Esports team in true fashion, Audric “g2jacks” Jug is also joining the ranks of esports athletes who find themselves in collaboration with luxury fashion brands. As part of Ralph Lauren’s partnership with G2 Esports, g2jacks modeled for the fall campaign, showing that gamers can rock the preppy look, too!
-
Oleksandr “s1mple” Kostyliev
View this post on Instagram
As you can see, this Ukrainian professional Counter-Strike: Global Offensive player has very fine (and expensive) fashion tastes. On his social media, s1mple can be seen wearing items from Versace and other luxury brands. Although the Natus Vincere AWPer is mostly seen wearing t-shirts and jeans, he manages to elevate his looks with sleek and premium clothing choices, proving that gamers are fashionable, too.
-
Sébastien “Ceb” Debs
View this post on Instagram
Ceb is extremely popular not only because he is one of the best Dota 2 players in the world. He is also one of the most successful coaches. This 29-year old esports Veteran continues to show the world that he’s holding his prominent place in the industry for yet a long time coming.
When it comes to fashion style, he’s also not one to settle for anything. While like many gamers, his choices boil down to tees and hoodies. But also he occasionally wears sleek suits that show he has a very high-end and sophisticated fashion style.
-
Angelika
View this post on Instagram
Angelika is a professional Call of Duty streamer and player and is renowned for her skills in the game. Little is known about her personal life. But based on her social media, this influencer/gamer loves to show off her love for makeup and fashion trends.
-
Nicolai “dev1ce” Reedtz
View this post on Instagram
With his tall height, tattooed arm, and good looks, dev1ce stands out from a lot of esports players in his league. But he is just as sharp in his fashion sense as he is in his playing style, officially making it into our list of top 10 esports players. Looking at his official team photos, this Astralis CS:GO Player could just as well pass as a fashion model, seeing as he dresses like one, too.
Fashionable, fan-focused official gaming merchandise from Difuzed
Difuzed League of Legends – Jinx and Yasou Collection.
Difuzed has become a global one-stop-shop for high-quality, fashionable, fast-selling gaming merchandise. For over 20 years, we’ve worked with the biggest and hottest gaming brands to create versatile collections that perfectly capture each signature style.
From the likes of Xbox to video game creators like Ubisoft, we carry the coolest and trendiest apparel and accessories available in stock or for pre-order.
Difuzed Far Cry 6 Collection
Contact us to get your hands on the best officially licensed merch, featuring popular and relevant brands in gaming. We design unique collections coinciding with most major releases in gaming, ensuring you never miss an opportunity to sell what’s hot in the market.
Did you enjoy our article on the top 10 esports players, ranked by fashion? Then check out our top picks for the best video games of 2021 here.
Don’t forget to follow us on social media and our blog for more amazing collections and relevant industry news!